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[VIDEO] Episode 11: Exposed! Being Authentic in Your Brand


*** This episode is dedicated to the memory of the shooting victims of Charleston, SC on June 17th.***

We live in a world of pretenders. Myriad social media platforms testify to our ability to present “edited narratives” of our lives. But when it comes to branding, pretending can be a reckless gamble. In this episode, I share the power of authenticity, the risks and the rewards.